Heck, you can even hire someone now to put it on his shaved head

Bad content truly can do long-lasting damage to your website, brand and business. Always make a conscious effort to incorporate your target keyword in the post intro If you don't know who your competition is, search for some of your most i…

The proper meta tags include your title tag, description tag, keywords tag, and robots tag

This application directly corresponds with services such as Siri, to continue to make it easier on the consumer to find your business, or to find in what places you operate. These negative sentiments are normally caused by a bad experience…

Permalinks are the permanent URLs for your web pages, posts, categories and tag archives

Don't worry about keyword volumes or specific instances of the terms - just write naturally and try to use the terms that you identified in your keyword research. If a blog or web site doesn't use the NoFollow tag, the search engines ackno…

Each robots.txt file should specify sitemap file locations for best effects

Monitoring a wide variety of data sets helps an SEO to spot trends and potential algorithm changes. Remember that an SEO agency is there to make your website appear as trustworthy and reliable as possible, which can only encourage it to go…

The canonicalization method is preferred, just in case a link to a "review page" occurs on an external website

Adaptive design systems adjust content to fit all forms of devices and to achieve consistent customer experiences through channel integration. Humor causes consumers to watch,laugh, and, most important, remember. Keyword-based titles help …

With for instance the rise of voice search, longer keyphrases become more and more common

By now, you should be convinced that you want to be on the top of the SERPs. It never hurts to be #1 in the natural search results Long tail keywords may offer more chances to show up higher in the search results, while you can also perfor…

If done correctly it can improve how search engines see your website, weigh your relevant content (keywords), and place your website within search results

One of the best ways to captivate and ensure visitors come to your new site is to make sure it's fully loaded with engaging content right out of the box. If you produce great content, but no one's there to see it, does it acquire links? So…

here are a variety of ways this can be assessed including time on page, number of views, and most importantly the number of shares

The sites that Google will rank highest for a particular search term are the ones that appear the most relevant and that have the best content and best design. At the same time though, they will also be the ones that have the most trust. W…

Many marketers talk about the specifics of algorithms, content updates, spider-bots etc

A search bar is indispensable when you have no idea where to start looking for the content you want (or just don't have the time). Of all the channels we'll be discussing, SEO is the one that there is the most misinformation about. Some of…

Keywords and link building are no longer as impactful as they once were; now, it's all about creating valuable content

Inconsistency in positioning makes the brand and company more difficult to remember. There is a clear relationship between what Google considers highquality content and what appears in the search results. If you're a locally focused websit…

As much as it's important to try out new things and experiment with SEO, one thing remains constant - the importance of title and meta tags

Some websites (on entering them) request a malware installation. These kind of websites are categorized separately by Google, as they can sense something fishy or suspicious activity going on in there. Linking to such websites can negative…

Don't forget to tell Google your site is mobile-proof by using a viewport declaration

Psychographics emerge from patterns of responses that reveal a person's activities, interests, and opinions (AIO). Statistics change over time, as they include numbers relevant to a particular period. I think the one thing that nobody talk…

The world of Search Engine Optimisation is constantly changing, especially with Yahoo

An increase in visitor traffic is always good news (unless your site is having performance problems). There's no need to obsess over SEO throughout the whole content creation process, but getting into the SEO mindset can offer useful insig…

Paying attention to what Yahoo suggests for topics important to your business can both give you insight into what your potential customers are really looking for

Dramatic growth in the interaction between offline and online marketing necessitates investment by organizations of all kinds in a successful search strategy. If you are using some paid services to get links to your site, you are likely go…

Add internal links to the taxonomies that the specified post belongs to

Google has gotten smarter, and things have changed. Now your content needs to be high-quality content for Google to position it in the top spots. And that is why SEO is so difficult, in my view. If you've improved the crawling and indexing…

Think of SEO as like cooking a meal - what ingredients do you need?

The higher your site ranks in the search engines the more visitors you will get from them. Search engines focus on keywords: the words that people type into a seach engine when looking for something. Your aim is to make sure that your site…

So, be sure to open that lane by checking how your website performs on mobile applications today

Firms with experience often set selection criteria in advance in order to reduce any biases that might affect decisions. This is one of the many reasons why trust between your businesses is so important. For example, you have been creating…

Company leaders expect advertising agencies to produce tangible outcomes, otherwise, what is the point?

The keywords you use must appear in the page title, the heading, and the image alt text. They must also appear in the content naturally without seeming forced. The standardizationmethod may be easier to apply; however, GIMC principles can …

Some long-tail keywords have little paid competition, while others are surprisingly expensive

Improving engagement on your site can improve your SEO results, so make sure your content is every bit as good as possible. Have you ever looked at your bounce and conversion rates and wondered, 'What is going so damn wrong?� In addition t…

As a small business owner, you want your site to show up in results when it's highly relevant to the user

Would you rather read 5 articles about one subject, or one or two well thought articles with significant amounts of data or thought process to back them up? Write legible, readable copy, and treat the meta description as if it's an advert …

Local SEO is, inarguably, the best bet for local businesses to grow big

Google stopped showing right sidebar ads and put 4 ads above the fold (instead of 3), pushing organic results farther down. Diving straight into the internet without any clear game plan is time-wasting, dangerous and more often than not, a…

This wasn't always the case, but Google is now looking at paid links carefully

how they search, how they browse, the language they use, the technology they use, the region they live in, the days they are most active, the times of day they are most active, you name it. If Google and the rest of the search engines trus…

Smartphones, tablets, and text-messaging systems have created a new landscape and nearly a new language

Speed is a ranking factor for desktop and a very important usability factor for mobile. Google is very serious about page loading times on mobile and that's why they have introduced and pushing for the implementation of accelerated mobile …

A typical page of search results may include a popular video from YouTube, a news feed from a leading news site, and a relevant Tweet

Segments must be clearly different, large enough to support a marketing campaign, and reachable through some type of media. While not as popular as it was a few years ago, keyword stuffing is still an unsavory SEO tactic that some brands a…

Catering your search engine optimization strategy efforts only to the Google algorithm will probably lower your rank

Prior to making any contact with an advertising agency, company leaders identify and prioritize corporate goals. Even if the social search playing field hasn't been completely defined yet, one of the key takeaways from the early actions of…

The clickable text for a link is another place to use keywords, and to help guide the user to their final destination

SEO content should be clear, concise, and should aim to satisfy a user's intent when they search for particular keywords. Viral marketing helps a company garner interest when a message is sent along via email or a re-post by consumers. Sha…

Cloaking is a method which gives search engines the impression that a website carries content that is different to what users actually see

Remember that image quality is a vital engagement factor. Be careful not to sacrifice it! Let's not forget the speed of your site, not just because we all browse the web a lot more on our mobile devices, over not-so-broadband networks, but…

Cross-reference your SEO statistical data from Alexa

Every time you want to post an article, review, description, or new item; ask yourself whether it will deliver meaning and better value to your visitors. Moz gives us the data we need to justify our projects and strategies. It helps us tra…

One important fact that you need to keep in mind about backlink SEO is that it is not the number of backlinks

Is it fun? Consider the popular scenario where a product manufacturer, with its own eCommerce website (to sell its own products direct to consumers), feeds its products to Amazon to greatly increase sales. New software packages often have …

Emotional ads are based on the concept that people remember messages that elicit positive feelings

Company leaders expect advertising agencies to produce tangibleoutcomes. Practice makes stuff happen and takes discipline. You should include a sitemap on your website that holds an index of all your web pages. This way search engines can …